Glimix

Food tech
SAAS
Mobile
Logo
Landing
Redesign

Final results

results
Screens
200+
Time
300h+
Team composition
5 experts
Budget range
up to 10k

Project overview

overview
Goal

The Glimix team approached us to redesign their platform ahead of the beta launch.

The product connects businesses with users who post reviews of local spots — combining credibility with community. Our task was to create a clean, modern interface without dark mode, focusing on clarity and ease of use.

Challenge

Our challenge here was to rethink and refine the existing design by analyzing pain points of the market and improving overall usability.

We had to create a fresh visual identity and prepare the product for market launch — a mobile app for two user roles, a bold new logo&branding, and a clean, conversion-driven landing page

Outcome

Glimix successfully launched as a vibrant mobile application, delivering on its mission to redefine social discovery. We crafted a platform where authentic user reviews and visual stories help people make smarter choices and connect with local spots in meaningful ways.

The product is fully prepared for market entry — complete with a polished landing page and strong branding

Scope of work

work
Information
Architecture
5h
Discovery
5h
User Flow
Wireframes
Branding & Logo
69h
UI & Design System
170h
Landing page
Delivery
24h
Development
Adaptives
Animation

Discovery

How we started: Our journey with Glimix began with in-depth research into the nightlife and hospitality space.

We analyzed user behavior and market gaps, uncovering a need for more personalized, inspiring ways to discover local spots.

This insight shaped our vision: to build a platform that helps users find places and experiences that truly resonate with their lifestyle.

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Information Architecture

Our Information Architecture for Glimix began by analyzing existing client screen layouts.

We then strategically integrated new elements and reorganized content to create a logical, intuitive, and highly discoverable mobile experience.

The goal was a seamless and optimized user journey from the very first tap.

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Wireframes

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UI prototype

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Branding & logo

Branding

We developed a distinct visual and verbal identity that radiates energy, movement, and connection, designed to be confident yet approachable. The aim was to create a magnetic vibe that speaks directly to the user's desire for genuine experiences and spontaneous discoveries.

Logo

The Glimix logo was designed to be the visual embodiment of the brand's bold, energetic, and magnetic personality. It serves as an instant identifier, reflecting discovery, connection, and the vibrant spirit of nightlife in a modern, memorable mark.

Moodboards + 3 styles

Moodboards
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UI & design system stage

UI & design system
We redesigned Glimix with a modern, clean, and functional interface that reflects the updated branding. A refined color palette and clear typography ensure a seamless and visually consistent experience across all screens.
Two smartphones showing Glimix app screens—‘Rate Your Experience’ review with star rating and a ‘Live Visitors’ photo grid—on a dark background with yellow accents.
Before-and-after comparison of a restaurant app UI: older ‘Pizza Gallery’ screen vs. redesigned ‘The Golden Fork’ feed.
Before-and-after comparison of a food app: old photo grid screen vs. redesigned restaurant profile with header, Follow/Chat actions, and ‘Live’/‘Feed’ tabs.
Before-and-after of a map filter UI: old inline panel vs. redesigned bottom sheet with type chips, checkboxes, radius slider, and Apply/Cancel.
Collage of multiple iPhone screens showcasing the Glimix app—feed, profiles, chat, analytics, live grid, and maps—on an orange background.
Three smartphone screens of a maps flow: filters bottom sheet, map with yellow pins, and a venue details card.
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This was a large design project in which these guys excelled.
Their expertise as a user experience agency was evident throughout, especially in their attention to detail in user testing and creating seamless user flows.

Will definitely be hiring again for future work and would highly recommend!
Infinite Touch client portrait — partner in UX collaboration project
Riley Thomas
Director of Product

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Landing page

For the Glimix project, we created detailed wireframes to structure the landing page experience. This step helped define key content blocks, layout, and user flows in a clear, high-fidelity format. Once the wireframes were approved, we applied the new branding to deliver a polished, conversion-focused UI.
Glimix homepage hero: ‘Discover Bangkok’s Best Restaurants & Bars’ with phone mockup and call-to-action buttons.
Website section titled ‘Every Tap Leads to Something Unforgettable’ with tabs and a phone mockup showing a collage-style feed.
Section titled ‘Built for Curious Guests & Ambitious Venues’ with a phone map mockup and a feature card ‘Ready to Discover Your Next Favorite Spot?’ plus Get the App button.
Collage of Glimix website sections—hero ‘Discover Bangkok’s Best Restaurants & Bars,’ phone mockup, CTAs, and feature cards.
Desktop and mobile layouts of Glimix sections: ‘Your Guide to the City’s Hidden Gems’ carousel and ‘Every Tap Leads to Something Unforgettable’ feature block.
Laptop showing the Glimix homepage and a smartphone with the App Store listing, on a dark background with yellow rounded shapes.
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Animations

Animations

Delivery

We delivered a complete UI Kit with a defined color palette, typography, custom icons, input styles, and key components — ensuring consistency and scalability across the entire Glimix app. Additionally, we prepared a clickable prototype that helped the client demo the product to users and gather feedback after the redesign.
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Development

Deleveloped with:
VIEW REAL DEMO
Development hours
Annual average cost savings
Customer satisfaction
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